Site & market audit
We check technical health, mobile speed and Search Console data, and see which roofing companies hold the map and organic results in your area.
SEO for roofing companies: pages for repair, replacement and storm damage in every city you serve, project galleries and a Google Business Profile that brings estimate requests.
A new roof is one of the largest purchases a homeowner makes, so they compare several companies before asking for an estimate. They look at reviews, photos of finished roofs and how clearly the company explains the process. The site has to answer all of that.
We check technical health, mobile speed and Search Console data, and see which roofing companies hold the map and organic results in your area.
Roof repair, roof replacement, inspections, gutters, and separate pages for materials: asphalt shingles, metal, tile, flat roofs.
Pages on storm and hail damage and on how insurance claims work. After severe weather these are the queries homeowners type first.
A page for each city or county you serve, with projects completed there, so you appear for “roofer” plus a city name.
A gallery of finished roofs with the location and type of work, plus Google reviews. For a large purchase this is what convinces a customer to ask for an estimate.
We show what was done during the month, how rankings, impressions and inquiries from search changed, and what we plan next.
Rankings, traffic and leads from Google.
Google plus visibility in AI assistants.
Stores, several languages or regions.
A separate budget for backlinks is needed for SEO — we calculate it after the audit.
Roofing clicks are expensive, and after a storm they cost more. Ads help after a storm and at the start. SEO lowers the cost of an estimate request over time.
SEO for a roofing company starts from $500 per month. The amount depends on the number of services, the size of your service area and local competition. A separate budget for backlinks is needed; we calculate it after the audit.
The minimum term is 6 months. Google re-evaluates a site gradually: first it indexes fixed and new pages, then changes their positions. Every month you receive a work report and see what has been done and how impressions and clicks are changing.
Yes. They need separate sections: homeowners search for repair and replacement, while commercial customers look for flat roof systems, maintenance and inspections.
Yes. Photos of finished roofs with the city and type of work show experience better than any text, and each project page can rank for local queries.
Yes. Replacement, inspections and gutter work are searched for all year. We use quiet months to build the pages that will bring requests when demand rises.
Starosta Agency is based in Lviv, Ukraine. We work remotely: calls, email and monthly work reports are all in English. Search Console and analytics stay in your own accounts, so you see the same data we do.
Roofing SEO is search optimization for roofers and roofing companies. The goal is for a homeowner or a property manager in your area to find your company in Google and on Maps and request an estimate.
Roofing sites often have one page for everything. We split it into services and materials so that “metal roof installation” and “roof leak repair” each have a page that answers that specific query.
Roofers are chosen locally. The map block and reviews matter as much as the site. We work on the Business Profile, reviews and city pages together.
In large metro areas the first results are held by companies that have invested in their sites for years. So we start with narrower queries: a service plus a suburb or county. Competition there is lower, and the customer is closer to a decision.
| Step | What we do |
|---|---|
| Step 1 | Audit of the site, Business Profile and competitors in the service area |
| Step 2 | Structure: services, materials, cities, projects |
| Step 3 | Page optimization, project gallery, technical fixes |
| Monthly | Links, new pages, work report |
| Industry | Pages |
|---|---|
| Services | SEO services, SEO audit, Link building services, Local SEO services |
| Home services | HVAC SEO, SEO for plumbers, Electrician SEO, Roofing SEO, SEO for contractors |
| Healthcare | Medical SEO, Dental SEO |
| Online stores | E-commerce SEO, Shopify SEO services |
| B2B & software | B2B SEO, SaaS SEO |
| Legal & hospitality | Law firm SEO, Hotel SEO, Restaurant SEO |
| CMS platforms | WordPress SEO services, OpenCart SEO |
| AI search | GEO services |